Photo sent by PBSP |
“Project Zero” was recently launched at the Smart Tower in
Makati to the delight of a highly appreciative crowd. This pro-environment and
community livelihood project innovatively turns thousands of yards of used
Smart Communications Inc. promotional tarpaulins into designer bags and fashion
accessories. Project Zero is a social
enterprise initiated by PJ AraƱador in partnership with Smart Communications
Inc., GK Sooc Arevalo, GKnomics, Philippine Business for Social Progress
(PBSP), Business Fair Trade Consulting, and Sooc Social Ventures.