Epson Philippines Corp. (EPC) recently recognized its top trade partners in a series of ‘kick-offs’ designed to cultivate a ‘high-performance culture’ |
Epson
Honors Top Trade Partners
Epson
Philippines Corp. (EPC) recently held a series of events to honor the
company’s top trade partners in the country. The ‘kick-offs’ were held in
Crimson Resort & Spa in Cebu, Dusit Thani Hotel in Makati, and EDSA
Shangri-La Hotel in Pasig City.
The
events highlighted Epson’s commitment toward its partners, as exemplified by
Epson’s consistent support to their businesses, regular updates about the
latest digital imaging technology innovations, and product showcases.
The
events also served as a platform in providing a roadmap of the leading digital
imaging company’s directions, including the announcement of a new integrated
brand message -- “Engineered for Business” -- that will be used across Epson’s
business divisions. “The new brand message complements Epson’s brand tagline
“Exceed your Vision” and reflects our company’s expanding focus on the business
market segment as part of our mid-term strategy. The word “Engineered” was also
chosen to reflect Epson’s roots as a Japanese engineering company with
precision at the heart of all we do”, explained EPC General Manager Donna
Ferro.
EPC’s
new Country Manager, Toshimitsu Tanaka, commended the contribution of the
company’s trade partners who continued to deliver above-par performance despite
the challenges last year. “I am deeply heartened by the commitment of our
business partners, upon hearing the important roles they play. Our goal is to share new ways to cultivate
and sustain a high-performance culture by integrating the learnings of past
years. We look forward to a better FY2012 with our partners, as we pursue the
benefits of a better economic growth forecast for the Philippines and an
expected rise in demand for business,” said Tanaka.
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